Oppenheim Logo

Coca-Cola

Client

Coca-Cola Switzerland

Industry

Consumer Goods

Collaborators

Services

Strategy & Consulting

accordeon arrow

Acting as sparring partners for Coca-Cola Switzerland’s communications managers and brand managers with a focus on brand communication and positioning.

‍

Messaging

accordeon arrow

Development of the brand story for all relevant channels.

‍

Corporate Communications

accordeon arrow

Positioning Coca-Cola Switzerland as a sustainable and responsible company, including targeted communications around sustainability topics such as 100% recycled PET.

‍

Brand PR

accordeon arrow

Communicating brand initiatives such as the CokeSTUDIO Soundcheck and the Coca-Cola Christmas Truck.

‍

Product PR

accordeon arrow

High-impact launches of numerous products through creative and locally relevant campaigns and media relations.

‍

Media Relations

accordeon arrow

Serving as the official Swiss press office, including maintaining media contacts.

‍

Event Management

accordeon arrow

Conceptualization and implementation of press and influencer events as well as experiential and live activations.
Conceptualization, organization, and support of press trips in Switzerland and abroad.

‍

Content Production

accordeon arrow

Creation and production of photo and video content to stage products, ambassadors and brand stories emotionally across all channels.

‍

Media Buying

accordeon arrow

Selection, negotiation and coordination of media partnerships as well as content preparation for semi-editorial media contributions.

‍

Since 2012, we have been Coca-Cola’s lead brand PR agency in Switzerland, delivering comprehensive communication solutions across more than 200 projects. Our integrated approach combines strategic consulting, media relations, crisis communication, and large-scale campaigns to support the company’s key initiatives and market objectives. We drive impact across three main pillars: product innovation, brand building, and corporate responsibility.

‍

‍

Valser zelebriert die Schweizer Gastronomie in einer vierteiligen imposanten Online Video Kampagne

Selected Press

20 Minuten
Coca-Cola bringt neue Marke als Europa-Premiere in die Schweiz
Der US-Getränkeriese lanciert erstmals ausserhalb der USA die Marke Peace Tea in die Schweizer Läden. Das neue Getränk ist aber nur bei zwei Exklusivpartnern erhältlich.
Read
Read
SRF
Gesichter & Geschichten
Luca Hänni bringt Freude dank dem Teilen.
Read
Read
Handelszeitung
Wechsel der Woche
Enthusiasmus hat die Kraft, Hindernisse zu überwinden
Read
Read